DECADENT COLOR - Our lineup of cruelty-free eyeshadow shades features best sellers, new shades, and many colors previously only available in palettes (you asked, we listened)!
VARIED FINISHES - Experiment with different finishes for versatile eye looks: matte, satin, shimmer, metallic, sparkle, and duotone.
EXTREME BLENDABILITY - Have you ever had trouble blending a black or purple shade? How about a matte? Every super-pigmented Urban Decay shade goes on velvety-smooth, blends easily, and stays put with minimal fallout.
PRO TIP - All of our eyeshadows can be used wet or dry!
PLAYS WELL WITH OTHERS - Prep your lids with Original Eyeshadow Primer Potion before applying for more vibrant, crease-free color that lasts all day. Mist your brush with All Nighter Makeup Setting Spray first for even longer-lasting color.