Amazingly Natural Toothpaste No Glycerin No Fluoride Safe to Eat From the Earth No Artificial Coloring No Foaming Agents You may ask, why the name, Earthpaste? It's a simple answer, really. All the ingredients in Earthpaste are from the earth. Earthpaste won't be what you are used to because it is completely natural with very few ingredients. Redmond Trading Company does not add titanium dioxide to make it white, nor do they add any foaming agents. Earthpaste is natural in color - it's how toothpaste should be. Redmond Trading Company keeps it real.