My Magic Mud Whitening Toothpaste is the first toothpaste to combine activated coconut shell charcoal and bentonite clay. It is made with smart and wholesome ingredients and is fluoride-free, non-GMO, and Natural Cosmetics Standard certified.
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Top Allergen Free
The best standard for sensitive skin: Free of the top common allergy causing ingredients
Free of harmful hormone-altering chemicals and ingredients that may affect teen development, such as Phthalates, Parabens, Triclosan, Benzophenone-3 and related ingredients.
Find Lip Safe cosmetics. LipSafe is the same as "Top Free" and free of LANOLIN too, Lip Safe aka the kissing badge keeps your lips more kissable.
Free of the top common allergy causing ingredients (fragrances, preservatives, topical antibiotics, sunscreens and metals), surfactants (cocamidopropyl betaine) and harmful hormone-altering chemicals and ingredients.
Free of the most common fragrances, preservatives, soap and glue ingredients that cause eyelid rashes (It’s Top Free plus no gold, thimerosal, soaps related to cocamidopropyl betaine, or glues/adhesives like shellac or acrylate monomers)
Common Preservative Free
Free of formaldehyde and the most common allergy causing preservatives such as benzalkonium chloride, formaldehyde, benzophenone, methyldibromo glutaronitrile, MCI/MI and others.
Free of fragrances and the most common allergy causing botanicals such as balsam of peru, cinnamic aldehyde, propolis (bee glue) and many more.
Free of allergy causing parabens and related esters such as benzocaine, PPD and others.
Free of allergy causing lanolins, esters, waxes and other wool related ingredients.
Free of coconut and related allergy causing coconut derivatives; however, highly processed ingredients derived from coconut (e.g., glycerin or tocopherol) will not be excluded by SkinSAFE
Topical Antibiotic Free
Free of topical antibiotics such as neomycin and bacitracin.
Free of Methylisothiazolinone, Methylchloroisothiazolinone and related kathon-like ingredients.
Free of added nickel and cobalt related ingredients.
Free of ADDED gluten and other wheat-related ingredients, including barley, rye and oat. However, highly processed ingredients derived from wheat, barley, rye, and oat (e.g., glycerin or tocopherol) will not be excluded by SkinSAFE
Our Soy filter excludes products with soy ingredients (e.g., soybean oil). However, highly processed ingredients derived from soy (e.g., glycerin or tocopherol) will not be excluded by SkinSAFE.
Propylene Glycol Free
Free of the vehicle (gives substance) propylene glycol and similar vehicles.
Free of oils and related ingredients
Find irritant free beauty, skincare & household products that are free of ingredients like retinol/retinal, glycolic acid, alpha hydroxy acids, benzoyl peroxide and peeling or resurfacing agents that can make your skin sensitive
Find dye free beauty, skincare & household products that are free of colorants & dyes that can cause skin sensitivities.